Brand Strategy, Web, Collateral, Product Packaging Development
Large brand development project for a new B2C supplement brand. The project entailed both creative and technical development prior to company launch.
Stephen Colwell
Start-up Founder, Brand Strategist, Fractional CMO, Lean/Agile Practitioner & Trusted Advisor to Growth Obsessed Companies Worldwide
Brand Design & Marketing Collateral Development
Brand Strategy, Site & Collateral Design for B2C Spirits Brand
Brand Strategy, Marketing Collateral,Web UX/UI Design
End-to-end brand strategy, messaging and positioning. Slides are a partial representation of work delivered due to non-disclosure.
Market Research and Brand Strategy
High level brand strategy and market research project for supplement brand with science backed technology looking to differentiate themselves within a highly crowded and saturated market.
Technical Marketing Collateral Design for B2C Wellness Brand
This document was produced from scratch over a period of 90-days, requiring input from multiple creative collaborators, plus financial and legal review. I was fortunate to lead the project and guide it to completion.
Brand Strategy & Full-Stack Marketing Development For SAAS Start-up
Head strategist and project lead for end-to-end build-out of marketing assets for software start-up. Included narrative and design strategy working closely with design, content, and development teams. PR strategy development and content resulting in publication in Forbes magazine.
Influencer Campaign Development
Influencer Outreach Campaign. We asked top influencers in health and wellness for their tips and insights on how to take-back control and reduce stress. Here’s what they came up with.
Brand Strategy & Product Plan For B2C Web App
Lead brand and product strategist guiding creative teams throughout production of key brand assets including UX, content, decks and go-to-market strategy
Brand Strategy for B2B Services Start-up
Founded this services firm and developed all assets including website collateral and all operational processes and infrastructure. Serving as head visionary and strategist, creative director, content writer.
Brand Strategy & Full-Stack Creative Development
End-to-end brand development for B2C wellness company serving as head strategist, project lead, and content writer Assets included full-stack marketing development and assets
Head UX/UI Strategist and project lead For Consumer Products Company
Lead strategist and Creative Director for company's online shopping cart. This was one component of a larger re-branding project encompassing visual elements, messaging, & brand positioning.
Brand Strategy & Full-Stack Creative Development For Eco Travel Start-up
Brand development, creative and content for travel app start-up. Deliverables included narrative, design, and content for website, white paper and presentation deck. Led production and delivery teams for all assets.
Ad Campaign For Health Benefits Company
Digital ad campaign focused on consumers who are seeking affordable dental care. Developed all copy. Served as project lead, content and creative director Including research, copywriting, budgeting, & traffic generation.
Brand Strategy, Design & Content For Education Start-up
Workshop.Life is a physical space committed to kids 12 and up who seek hands-on opportunities outside of sports and video games. Workshop.Life is a place for kids to build and tinkering while learning critical social and life skills
Blockchain Communications Strategy
Lead strategist, creator, and content writer for blockchain education initiative for angel investment community. The project's purpose was to provide a baseline primer on Blockchain concepts within a 15-30 minute window.
